Feed creation
The power of smart feed creation for effortless multi-platform marketing
In today’s digital age, maintaining a consistent and engaging online presence across various platforms is crucial for any business. Whether you're looking to expand your visibility on Google, Trivago, Tripadvisor, Meta, Tradetracker, or beyond, our innovative feed creation tool is designed to streamline your digital marketing efforts. Dive into our smart solution that simplifies content distribution and enhances your online strategy.
Goal
This solution is designed for clients who do not have their own feed with content about their properties but wish to share this content automatically across all platforms where they have an online presence. These platforms can include Google, Trivago, Tripadvisor, Meta, Tradetracker, and many more.
How does it work
Adchieve connects with your booking engine, PMS, or Channel Manager to retrieve all the desired available content. We then translate this content into a Master Feed, which, using our Feed & Channel Management solution, allows us to create a customized feed for any marketing channel using a template. See page 8 for explanation of the process.
Features
The features are similar to our Feed- & Channel management solution. With Adchieve software you can easily optimize, extend, and automate product data feeds.
- Easily add feeds (via URL or API).
- Work from one master feed.
- Combine feeds and add (order)data.
- Continuously improve and enrich data.
- Easily add or combine columns.
- Use split mode.
- Combine item IDs once items match.
- Choose a mapping template and use one-time mapping for automatic correct mapping of your feed.
In addition, we can include dynamic relevant data such as prices, which enables the opportunity to include dynamic prices in your ad copy.
Besides that, we’re building connections with external API’s to enrich the feed/content. Example here is a connection with the OpenWeather API, to include actual weather data forecasting in your feed. Both on POS and destination level.
Benefits
- 1 Plug-and-play solution
- 2 Time savings through automated data retrieval from API connection
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Complete and up-to-date information across all platforms
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Increased relevance, resulting in greater trust of your brand and more direct bookings