As of today, May 14th 2009, Tribal Internet Marketing is Admarkt certified. Admarkt is an advertising system that manages ad campagnes at Marktplaats.nl. Tribal is the first internet marketing bureau that successfully passed (by two specialists) the so called 'Admarkt Klantencentrum Gecertificeerd Examen'.
Certificate Admarkt
As requested by many, Marktplaats.nl has decided to publish an
Admarkt certified logo. This logo is comparable with the Google Adwords certificate. Just like with
Google, a bureau may use the Admarkt logo if it employs at least
two employees who passed the Admarkt exam. In addition, the bureau
must manage at least three active accounts.
Natascha Chamuleau, Sales lead Admarkt, says the following:
"For quite a while there has been a demand for a certification
program, especially by bureaus. Admarkt has now reached a stage
where certification is possible. It is important for us that
bureaus who use our system are good ambassadors of Admarkt and
Marktplaats.nl. And it is important that users have a good grip on
Admarkt and have proven to setup and maintain good campaigns.
Tribal Internet Marketing and Admarkt
Already in September 2007, Tribal's specialists worked with the
first Admarkt pilot, so Tribal has extensive experience and
Marktplaats.nl is used as an ad platform for several customers. For
example, Tribal manages the Admarkt campaign for the largest
internet retailer in The Netherlands: Wehkamp.nl.
Through Tribal, Wehkamp.nl is active on Marktplaats.nl with over
1.000 advertisements per day. The combination with AdChieve is essential. AdChieve is a tool,
developed by Tribal Internet Marketing, to manage a dynamic and
large product offering on a website. Both in Google Adwords and
(since this year) in Marktplaats.nl.
Roelof Lettinga, Lead Admarkt (left) and Nadine Willems,
SEA-manager Tribal Internet Marketing
Why advertise on Marktplaats.nl?
With 6.000.000 unique visitors per month, Marktplaats.nl has an
enormous reach. Every 3 seconds a new advertisement is published.
Advertising by companies in Admarkt is a very good way to reach a
large audience. Especially with sharp offers, the consumer often
prefers a new product over a used product. Plenty of reasons for
businesses to advertise on Marktplaats.nl using Admarkt.
A striking fact is that the brand Marktplaats.nl has grown
enormously. For the first time since the rise of the Internet, two
internet brands have a position in the the top 10 strongest brand
names in The Netherlands: Google and Marktplaats.nl. This year
Marktplaats.nl climbed from the 28th position to the 5th position.
For more information, please refer to this article in 'Het Financieel Dagblad' on
April 28th 2009.
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